I. Introduction

We highly value your privacy. This privacy policy is designed to explain to you how we collect, use, disclose, protect, and manage the personal information involved during your use of our e – commerce website (hereinafter referred to as “this website”). By using this website, you indicate that you have read, understood, and agreed to the terms of this privacy policy. If you do not agree with the content of this privacy policy, please do not use this website.

II. Types of Information We Collect

1. Personal Identification Information
   When you register an account, place an order, participate in promotional activities, or contact customer service on our website, we may collect your name, email address, phone number, shipping address, payment information (such as credit card numbers, though we will adopt strict encryption measures), etc. This information is crucial for us to process orders, provide customer service, and ensure the security of transactions.
2. Browsing Information
   We will automatically collect some information about how you use our website, including your IP address, browser type, device type, access time, browsed pages, clicked links, etc. This information helps us optimize website performance, improve the user experience, and conduct market analysis, but it will not directly identify your personal identity unless combined with other personal information.
3. Transaction Information
   This includes information about the goods or services you purchased, order numbers, transaction amounts, transaction dates, etc. This information is used for order processing, after – sales service, and financial record – keeping.

III. How We Collect Information

1. Direct Collection
   When you proactively provide information to us, such as filling out a registration form, placing an order, or providing feedback, we will directly receive and record your personal information.
2. Automatic Collection
   We use various technologies, such as cookies, web beacons, and log files, to automatically collect relevant information during your use of the website. Cookies are small text files stored on your device that help us identify your device, remember your preferences, and the contents of your shopping cart, etc. Most browsers allow you to control the use of cookies.

IV. How We Use Your Information

1. Order Processing and Delivery
   We use your shipping address and contact information to ensure that the goods can be accurately and timely delivered to you, and use payment information to complete secure transaction processing.
2. Customer Service
   When you contact our customer service, we use the information you provided to answer your questions, solve problems, and provide support.
3. Personalized Experience
   Based on your browsing history and purchasing behavior, we may recommend products, promotional activities, and personalized content that match your interests to enhance your shopping experience.
4. Website Improvement
   We analyze user behavior data to optimize website design, functions, and performance to ensure that the website is easy to use and navigate.
5. Marketing and Promotion
   With your consent (such as subscribing to our marketing emails), we may send you marketing information about new products, promotional activities, discount offers, etc. We will respect your right to revoke your consent at any time.

V. Information Sharing and Disclosure

1. Third – Party Service Providers
   In order to operate the e – commerce business normally, we may share your information with some third – party service providers, including but not limited to payment processing institutions, logistics and distribution companies, marketing partners, technical support companies, etc. However, we will only provide them with the necessary information and require them to comply with strict confidentiality obligations and data security measures.
2. Legal Requirements
   In the event of a legal requirement, such as complying with a court order, subpoena, or other legal proceedings, or to protect our legitimate rights and interests (such as preventing fraud, protecting intellectual property, etc.), we may disclose your information.
3. Corporate Transactions
   If we are involved in a merger, acquisition, reorganization, or sale of all or part of our business, your information may be transferred as part of the transaction, but we will ensure that the receiving party complies with this privacy policy or provides equivalent protection measures.

VI. Data Security

1. Security Measures
   We have adopted a series of technical and organizational measures to protect the security of your personal information, including using encryption technology to encrypt sensitive information, conducting regular security audits, and setting access controls, etc., to prevent unauthorized access, use, disclosure, tampering, or destruction of information.
2. Data Storage Duration
   We will only retain your personal information for the period necessary to achieve the purposes described in this privacy policy, unless the law requires or permits us to extend the retention period.

VII. Your Rights

1. Right of Access and Correction
   You have the right to access the personal information we have collected about you and request us to correct it when you find that the information is inaccurate or incomplete.
2. Right to Erasure
   Under certain circumstances, you can request us to delete your personal information. However, please note that in some cases, we may not be able to immediately meet your deletion request due to legal or business reasons.
3. Right to Restrict Processing
   You can request us to restrict the processing of your personal information, for example, when you question the accuracy of the information.
4. Right to Data Portability
   You have the right to request us to provide you with your personal information in a structured, commonly used, and machine – readable format and, where technically feasible, transfer this information to another data controller.

VIII. Information of Minors

Our website is not targeted at minors, and we will not intentionally collect personal information of minors. If we find that we have already collected information of minors, we will take measures to delete this information as soon as possible.

IX. Changes to the Privacy Policy

We may update this privacy policy from time to time based on business development, changes in laws and regulations, and other factors. We will post a notice on the website or inform you of significant changes through other appropriate means and obtain your consent when necessary. Please check this privacy policy regularly to ensure that you are aware of the latest situation.

X. Contact Us

If you have any questions, comments, or suggestions regarding this privacy policy, or if you need to exercise your rights, please contact us through the following ways:
[mingqin.w@gmail.com]